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Meet Tobi

People called me the tech guy long before I called myself that.

I'm Tobi Olu-Awakan, and HubNeXT is me. I look after the tech for immigration lawyers in Ottawa. I sit between you and the tech, so nothing gets lost in translation and nobody sells you something you don't need.

Tobi Olu-Awakan

Based in Ottawa. Happy to meet in person.

The real version

A lot of breadth, before the depth.

I started in electrical engineering: hands-on hardware work, plus coding, plus design. When I moved to Canada, I did a Postgraduate Diploma in Business Analysis at the University of Calgary, and worked there too. That's where I learned to understand a business from the inside, not just the technical side of it.

After that I worked as a product analyst at a SaaS platform with more than two million users, which taught me how software actually gets used, and where it breaks for real people. Alongside all of it, I spent five years freelancing for more than 80 clients across web development, SEO, technical writing and AI automation, and I worked with AdsPower. By then I had a lot of breadth and not much depth. I knew a bit of everything and hadn't gone deep on any one thing.

So I made a decision: pick one group of people and go deep for them instead of wide for everyone. I chose lawyers, and honestly, it wasn't really a choice. I grew up around lawyers. I've been surrounded by the profession my whole life, my fiancée is a lawyer, and if tech hadn't pulled me in, I probably would have become one myself. Today that means immigration lawyers in Ottawa: solo practitioners and firms of up to five who need someone dependable for their tech, but don't need an IT department.

Where I am now

All in on this niche.

This is what I do, full time. Three ways to work together, one kind of client, and a limited number of firms, around ten, so each one gets real attention.

Now · Ottawa

Full time on HubNeXT. One-off fixes, tech support and practice setups for immigration lawyers, in person when it helps.

Built · on engineering

An electrical engineering degree: hands-on hardware, coding and design.

Learned · in Calgary

Postgraduate Diploma in Business Analysis at the University of Calgary, where I also worked.

Tested · with real clients

Product analyst at a SaaS platform with 2M+ users, and five years freelancing for 80+ clients.

How I work

Four things you can hold me to.

Plain answers

No jargon, ever. If I can't explain it simply, I don't understand it well enough yet.

You own everything

Sites, domains, accounts, systems. In your name, handed over in writing, no exceptions.

Scoped before started

What gets done, what it costs, what's not included. Agreed before I start.

Honest about fit

If what I offer isn't right for your firm, I'll tell you on the intro call.

Enough about me. Your practice:

A 10-minute intro call, no pitch. Tell me where you are and what's slowing you down.

Book a 10-minute intro → Call (343) 800-5867 Prefer to text? Text (343) 800-5867 · tobi@gethubnext.com